by Geraldine Carter | Aug 3, 2018 | Blog, Business Strategy, Marketing
How to Develop and Implement Marketing Strategies for Small Businesses with Little to No Budget Wondering where to focus your marketing efforts when your budget for it is small or completely non-existent? It can be tricky, I know. With all the options out there, the...
by Geraldine Carter | Jul 20, 2018 | B-Corp Spotlight, Blog
What is a B Corp and what is the process for becoming one? Organic, fair trade, sustainable, socially responsible…these monikers carry value with many consumers. The first two are regulated, so someone else (the US Department of Agriculture and Fair Trade USA,...
by Geraldine Carter | Jul 3, 2018 | Blog, Business Strategy
As an entrepreneur and business owner, learning how to market yourself to potential clients is likely to be one of your biggest challenges. Fail to do it well, and your business will likely stagnate. Learn to do it well, and your business will thrive. Developing an...
by Geraldine Carter | Jun 15, 2018 | Blog, Cutting Through Mind Clutter, Productivity, Time Management
Your To-do List Isn’t the Enemy! These tips will help you focus on your goals! Maintaining focus on your goals is hard—I mean really hard. I don’t need to tell you, though; you’re an entrepreneur. You are likely already performing a virtual juggling act with...
by Geraldine Carter | Jun 15, 2018 | Blog, Business Strategy, Cutting Through Mind Clutter, Goals
Understanding These Facts About Strategic Thinking Skills Will Drive Further Success As an entrepreneur, your role in your business can range from the very bottom (mailing out product) to the very top (long-range planning). Being able to cover this broad spectrum of...
